I think I’ve fallen in love with CloudApp. At first I didn’t really get it: “What does this do that DropBox doesn’t already cover?”. But now that I’ve had it running for a few days, it dawned on me that I’ve used it every day since then, several times a day in fact.
What is it? Well, essentially you install a small menubar icon on OS X (no Windows client yet), which ferries any files dropped upon it into the cloud and puts a hyperlink to that file into your clipboard.
Yeah, sure, the same functionality exists with DropBox, but it has more steps, and let’s face it, that’s what separates the boys from the men, or rather, the software you use, and the software you use without thinking about it.
If you work a lot with other people online, or if you just like to share(/spam Twitter like me), you can set it up to automatically upload screenshots; which once you start remembering that functionality, suddenly starts coming in handy.
Add to that a wonderfully clear aesthetic throughout, which helps to construct an image of utter simplicity.